CALL: 800-574-6428
Many people graduating from high school share the dream of starting their own businesses but do not know how to
acquire the skills to become entrepreneurs. Entrepreneurs are the individuals who are willing to take risks.
They are the ones responsible for most of our current economic growth. Entrepreneurs welcome change and know how to
cultivate opportunities in small business arenas. If you want the opportunity to steer your own destiny and reach your
full potential, then free yourself from financial burden by learning the essential knowledge of a skilled business person.
Focuses on the skills and knowledge useful for developing and operating a small business and assessing the viability of a new business plan.
Introduction to the fundamentals of accounting and the accounting cycle, including journalizing, posting, the preparation of worksheets, introduction to financial statements, and banking practices.
Introduction to the fundamentals of financial planning, budgeting, and forecasting.
Introduction to the legal environment of business enterprise. Topics include foundations of law, ethics, criminal law, civil law, and contracts.
Covers fundamentals of marketing including exploring the meaning of marketing, consumer behavior, market segmentation, marketing ethics, and environmental influences impacting the market managers.
Understanding entrepreneurship, thinking entrepreneurially, customer-driven philosophy, entry & growth strategies, marketing the business: product, price, promotion, and placement; the art of selling including sales styles and techniques, traits of successful salespeople, and the sales and marketing interaction.
Financing your business includes money sources, e.g., bootstrapping, family, SBA loans, angels, VCs, etc. Accounting for small business including overview of financial statements, keeping books and records, budgeting and cash flow management. Legal aspects of your business including legal structure of the business, government regulations & taxes, business ethics, managing risk, intellectual property rights, contracts & leases, business succession and estate planning and employee issues. Also includes negotiations and deal making.
Import/export business overview, the business model, the logistics involved in international sales, marketing and distribution, the global economy, laws, rules and regulations, managing risk, getting paid, export financing, NAFTA and other trading areas, international eCommerce including legal considerations, logistical considerations, and marketing strategy.
This class includes case studies related to small business. The lab part of this class will include students developing specific strategies to launch their specific industry small businesses. Students will utilize business pro-software for the launch of their businesses.
The Associate of Arts Degree in Business Management-Small Business Management is a comprehensive 18-month program that teaches business fundamentals with a special emphasis in Small Business Management.
More
